BIGO Ads: Game-Changing Solutions at GDC 2024



BIGO Ads, the leading advertising platform powered by BIGO, will be showcasing its innovative advertising solutions at the Game Developers Conference (GDC) 2024 in San Francisco from March 20 to 22. This event is a great opportunity for game developers to explore the extensive offerings of BIGO Ads, which are designed to optimize ad revenue and drive user acquisition.

The Game Developers Conference is a prestigious gathering in the gaming industry that promotes collaboration and innovation. It started 38 years ago as a small meeting of 25 developers and has now grown into a comprehensive conference covering various platforms, including consoles, mobile devices, and cutting-edge technologies like VR and AR.

BIGO Ads is dedicated to aggregating high-quality in-house and global developer traffic. By utilizing advanced machine learning technology, powerful AI algorithms, and big data analysis, BIGO Ads offers all-in-one marketing solutions that boost app revenue and provide impressive Return on Ad Spend (ROAS).

The BIGO Audience Network, an ad network created within BIGO Ads, focuses on enhancing developers' ad revenue on a global scale through a strong ecosystem. With over 20 billion daily ad requests, 120 million daily impressions, and a user base of over 70 million DMP DAUs, the BIGO Audience Network collaborates with more than 35 global ad exchanges and 5,000 direct partner apps. This network ensures transparent collaborations, high ad fill rates, and expert service for developers.

Throughout the years, BIGO Ads has established strategic partnerships with top mediation and DSP platforms such as Digital Turbine FairBid, Appodeal, Yandex Ads, and Liftoff. These partnerships have solidified BIGO Ads' reputation among global developers, earning the trust of industry giants like Voodoo and Fugo.

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